Social media, authenticity and the human brand
What is the role of authenticity in social media and business? Is it an expectation, a myth, or a strategic weapon?
Posts Tagged ‘personal branding’
Authorship and the Invisible Blogger: Are you writing yourself out of success?
This episode of The Marketing Companion offers a new perspective on blogging and how our authorship is getting buried by changes on social media and the internet.
5 Simple Strategies for Growing Your LinkedIn Influence
Can you build influence through LinkedIn? you bet you can!
The Truth About the Blog Supremacists
I have covered many angles of content creation, strategy, and marketing career issues. But there is one serious topic I have avoided until now.
The 3 essential steps to building a powerful personal online brand
Behind every powerful personal online brand, there are three powerful components.
To be a great blogger, put on your bitch mittens
When you are feeling your worst, you need to still find a way to bring out your best or your brand is at risk.
What keeps you from making your mark?
A childhood humiliation secretly held the author back in life. A journey toward making your mark in life.
Three dazzling examples that turned online influence into offline results
Most social online influence marketing is done all wrong. But these three case show that there is hope!
How to turn employees into a beacon for your brand
You may be missing an opportunity to unleash your biggest marketing channel of all!
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