The unexposed relationship between content, creativity and money
There is a weird relationship between creativity and money. In fact, it’s probably not what you think at all.
Blog Archive
Short and interesting new observations about the marketing world
What marketing world are you living in today? … and other observations from Mark Schaefer.
I thought I was a football coach. Turns out, I’m a social media marketer.
The author signed up to be a football coach. Little did he know it was a marketing job!
The 10 Best Marketing Blog Posts of 2021
Don’t miss out! Here are the 10 best marketing blog posts of 2021!
A Favorite Christmas Story
Many of you have asked me about my relationship with a boy named Elijah. For the last 15 years, I’ve posted an occasional picture of the two of us together […]
An inspiring discussion about finding hope in the darkness
The Marketing Companion goes off-road and discusses mental survival and finding hope in the darkness with Amanda Russell.
Is creating existential? When do content creators call it quits?
Are today’s content creators tomorrow’s Rolling Stones?
How to overcome your fear of being honest and open in your content
Once I overcame a fear of being honest, my content fortunes changed forever
The underrated role of marketing habits
Marketing habits can make or break a marketing effort. It’s time to explore this idea.
My COVID experience. An update
My COVID experience changed my life. Here’s what’s happened.
Adopting cryptocurrency as a marketing strategy
In this guest post by John Rock, he takes a look at adding cryptocurrency as a marketing strategy for small businesses.
Seven daily habits to make you a more consistent content creator
You don’t have to be a genius to be a consistent content creator. Just follow these seven habits.
How to create a million new social media jobs
A million new social media jobs? Dennis Yu thinks this is probable and possible
The pandemic opened new opportunities for personalization
The pandemic is driving new customer expectations for personalization and new opportunities for businesses
This business fail taught me about psychological switching costs
One of the most overlooked marketing obstacles when launching a new product is psychological switching costs. And today I have a personal story about condoms to demonstrate this important idea. […]
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