Receive my best posts on marketing and strategy, delivered to your inbox, free with no strings attached!
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

A spiky point of view has helped my brand, and it can help you too!

Content creation ideas are all around you. Here are 10 prompts that prove it.

Authenticity and leadership are supposed to go hand in hand. But is that what people really want and expect?

Pivoting my content strategy was not an easy decision, but it’s time for a change.

“Begin with your why” is a popular consulting mantra, but not the best marketing strategy.


Marketing’s future could go anywhere, but here are five trends that could determine our future.

Twisted reality will become a marketing opportunity and challenge as what we see as real becomes blurred.

The world is moving fast and we have to address the obstacles to change even faster.

People are quitting their jobs in droves. Why? And what does this mean to you?

Knowing the rules of personal branding can help you focus the priorities for on long-term success.

The world is changing fast and each new shift creates unparalleled new marketing opportunities.

My best business advice came from one of the world’s business luminaries


Consumer changes post-pandemic might dictate radical new marketing strategies.