The 3 essential steps to building a powerful personal online brand
Behind every powerful personal online brand, there are three powerful components.
Bonus KNOWN content
Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
Social Media Explained. Really.
Social Media Explained will get you up to speed on social media fundamentals fast!
To be a great blogger, put on your bitch mittens
When you are feeling your worst, you need to still find a way to bring out your best or your brand is at risk.
Why many of my students will not have a job upon graduation
There are so many ways to connect, network and grow for college students today. Why aren’t they taking advantage of it?
The Positive Power of Jealousy: Finding Your Direction
Fear and Jealousy had a surprising and positive impact on the author’s life
Lessons on building a marketing and social media business
Lessons learned in five years of entrepreneurship
Frustrating Favor Requests: Freelance Doesn’t Mean “Free”
I am deluged with requests for free help. If I ignore you, I’m not being rude, I’m being smart.
What skills do you need to succeed in marketing?
The foundations of marketing success are shifting under our feet. Are we doomed to be in a permanent state of catch-up or can we prepare?
The busy blogger’s kryptonite
Writing for other sites is a great opportunity but also dilutes the quality of the content for your own site. In fact, this might be blogger’s kryptonite!
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.