Stop creating Random Acts of Content
It’s easy to create a “snap” or go on Facebook Live and chat, but are you adding business value or littering the web with random acts of content?
Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
It’s easy to create a “snap” or go on Facebook Live and chat, but are you adding business value or littering the web with random acts of content?
I went searching for a way to become famous in 100 days or less. Instead, I discovered that 30 may be the most important number of your career today.
Sales strategy expert Anthony Iannorino shares his personal story of how he became known as one of the world’s premier sales consultants
To make your mark today, you need to be known, and that requires finding an un-contested, or under-served space on the web.
Developing a meaningful personal brand may mean the difference between getting the business or not, and maybe remaining relevant in a fast-changing world.
The KNOWN book by Mark Schaefer establishes a step-by-step guide to helping you establish a successful personal brand. Here are five critical lessons.
While some companies try to contain the employee online presence, Cisco sees it as a life skill. Is social media proficiency the new competitive advantage?
To stand out in a competitive and information-dense world, should we be focused on creating content, or providing experiences?
Sure, you can say whatever you want on social media. But are you aware of the long-term implications of politicizing your brand?
Why not tune into the world’s most entertaining marketing podcast!
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.
Subscribe to my {grow} newsletter for my weekly insights that will set you apart as an elite marketer.