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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

There are two content marketing camps. Should your content generate leads or relationships? A discussion of both views.
The power is shifting and so too must our web strategy. Are you ready for the content marketing pivot?

Marketers have to deal with an increasingly crowded world. How do you make your content the signal instead of the noise?

Not all content is equal. Why “rich content” needs to be the centerpiece of your social media strategy

Sadly, “trust” is becoming a point of differentiation today. To win in a noisy world, are you keeping your content promise?

Some people are getting $30,000 for a single branded Snapchat story. Influence marketing measurement needs a course correction

Chad Pollitt explains how the sales funnel we’ve all known is still relevant and not dead as some experts would lead you to believe.

New research from Pew proves there is still a place for long form content in your marketing plan.

Live video streaming is hot but it’s not for everyone. There are still a lot of methods for telling my stories that better fit a personality

In this keynote speech, Mark Schaefer explains that overcoming issues with social media ROI, resources and reach are the keys to reaching higher.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.