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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Mark Schaefer presents some of the trends and technologies that were highlights of SXSW 2016

Influence marketing has become so popular is may be over-used or mis-used. To help sort it out, consider these practical applications of influence marketing

The complexity of the customer journey has created a dark funnel for marketers. Luckily, emerging technology can help.

New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
The good, the bad, the ugly of advocate marketing from Mark Schaefer and Tom Webster. What are the best practices? How are companies robbing brands?
Millions of customers. Thousands of partners. How do you develop an enterprise content strategy that satisfies everybody? Kevin Green tells us how.
Unlocking the power of influence marketing requires a focus on relationships, not pitches

Ian Cleary is best networker I have ever met. Here are some of the secrets to his networking success
By Kerry Gorgone, {grow} Contributing Columnist Social scoring and ROI are two hot topics for marketers, and right now they’re largely separate considerations. But what

Ekaterina Walter answers the tough questions about the emergin field of advocacy marketing
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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