Archive for the ‘Leadership’ Category

Grading 12 marketing predictions about the future

A 2009 blog post with marketing predictions about the future turned out to be an interesting little gem.

Does social media marketing still matter? Not like you think.

Social media marketing is popular and important, but most people don’t consider that it is just the beginning of the process to create emotional bonds and customer advocacy.

The advantage of having a job before starting your own business

The advantage of having a job cannot be underestimated as preparation for an entrepreneurial career. Going to college will give you the skills to start a career. But working in a corporate environment can provide the experience and resources to start a business.

Unlocking the Power of Curated Content for Your Business

Curated content is particularly relevant in a fast-changing and chaotic world. Why is this overlooked as a content marketing strategy?

Beyond the Basics: 20 Non-Obvious Uses of ChatGPT for Marketing

Time to take a new look at ChatGPT for marketing. The days of magic tricks are over.

The best achievement of my career

I’ve had the most amazing career. For example, I’ve … Published ten books that people love. Graduated with two master’s degrees Earned seven patents Worked with amazing companies like Dell, […]