Gen Z punches above its weight in its influence on culture, media, and fashion. Their expectations are high, and we better pay attention. Here are 12 ways brands are finding success with this demographic.
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Curated content is particularly relevant in a fast-changing and chaotic world. Why is this overlooked as a content marketing strategy?
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Time to take a new look at ChatGPT for marketing. The days of magic tricks are over.
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Receiving my first revenue from ChatGPt revealed new eCommerce dynamics!
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Mark Schaefer explains why is time to consider community-based marketing that works … and heals.
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Tom Peters provides extraordinary advice in this interview including his view that desperation fuels excellence
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Mark Schaefer unpacks the existential crisis presented by AI and provides practical advice to get ahead of the learning curve.
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These impactful blog posts made their mark in 2022. A re-cap of powerful ideas.
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Mark Schaefer and Mathew Sweezey explore the biggest marketing ideas in 2022 and what’s coming up in the new year.
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