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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Confused by the fast-changing world of social media marketing? Maybe it’s not as complicated as you think. In fact, it’s positively medieval.
It’s hard to bootstrap a business and worry about your Facebook page too. Here are some practical guidelines for social media success.
In this short video interview Dave Kerpen of Likeable Social Media discusses five of the most important aspects of social media marketing success.
If we are going to jumpstart our efforts and push past the plateau we need to go back to a different set of basics.
Traditionally marketers have used demographic and pyschographic data. Digital marketing today calls for adding socialgraphic data to the mix.
Seth Godin is a highly-successful entrepreneur and author with an enormous social media following. Can his social media strategy work for you?
Is it time to end the conversation about “social media marketing” forever and take a more holistic view of strategy?
The most costly mistake you can make in business is brilliantly executing an obsolete strategy. Social media is changing the nature of strategy.
Marketers and bloggers have taken the easiest approach to using new technology, resulting in abuse and a backlash. It’s time to get serious about marketing again.
What is the most-debated question in social media today? One candidate is, “Should my company have a Facebook page?” The tension comes from several angles. It could be due
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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