Values and marketing: Which leads which?
Values and marketing seem to go hand-in-hand but can also evolve together in unexpected ways!
Welcome to the world’s most entertaining marketing podcast.
With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!
Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.
The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.
The future of marketing employment
These marketing employment trends didn’t make sense. Let the debate begin!
Marketing strategy in a world of crappy customer service
Brand reputations are vulnerable in a world where customers are suffering through crappy customer service. The marketing implications are vast.
The Transformation is Happening: Consumers as Brand Creator
Learn how Web3 is changing consumers from buyers into a brand creator and co-owner.
Case study: Building a business community from the ground up
I’ve been writing and thinking a lot about what goes into building a business community — which I believe is a big part of the future of business. And when […]
Marketing consultant? Here are the juicy insider tips!
Mark and Amanda Russell explain the secrets of being a successful marketing consultant!
Hashing out a new marketing framework
Keith Jennings and Mark Schaefer reveal a useful new marketing framework based on an economic theory.
New data-based strategies to win on TikTok
Social media genius Dennis Yu provides inside secrets on how to win at TikTok
Considering conversation as a marketing strategy
The customer conversation may hold the future to marketing success.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
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