What is the “gist” of you? Staying relevant as a creator

staying relevant as a creator

I don’t know of a person on earth who has studied the art and science of content creation more than Jay Acunzo. Not only is Jay an extremely accomplished writer, podcaster, and producer, he’s a very gifted teacher. And the lesson many of us need right now is all about staying relevant as a creator.

AI is nipping at our heels — and perhaps our careers — and Jay and I riff about our personal strategies to stay relevant in the AI Era.

In the new episode of the Marketing Companion podcast, you’ll hear:

  • Helpful and actionable prompts to connect you to your audience needs
  • The one act of courage needed to transcend information density
  • Ideas to identify a sustainable “angle” in a crowded market
  • A simple formula for naming the problem you solve for your customers

… and more!

Our shows are always a brisk 30-minutes and packed with lots of cool information! Click here to tap into some new ideas about staying relevant as a creator!

Click to hear Episode 273

Resources mentioned in this show:

Jay’s Creator Kitchen program

Mark’s personal branding book KNOWN

The personal branding master class

Illustration courtesy FreePik.com

All posts

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast!

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details

Share via