5 Ways to distinguish your content and brand by using research
It’s extremely difficult to get your content to stand out today. But you can distinguish your content and brand by using these tips on featuring research
The new psychology of content consumption
The psychology of content consumption is changing dramatically, affecting Snapchat, content streaming habits, and Facebook strategy. Plus, audio emojis!
Tolerance, diversity and the social media filter bubble
Research shows social media doesn’t bring us together, it keeps us apart. The implications of the social media filter bubble.
Research shows content engagement is disconnected from brand goals. What’s next?
Research shows Content engagement is disconnected from brand goals like reach and resonance. What’s next?
Facebook and Snapchat at war, and four other groovy media trends
Facebook and Snapchat are at war, while Twitter is finding its cool and Audible is seeking audio domination. A podcast on media trends!
15 Amazing ways social media is changing the world
A UCL research report shows how social media is changing the world in unexpected ways.
Why brand building depends on the imbalances in people’s lives
Author Martin Lindstrom reveals amazing new techniques to reveal imbalances in people’s lives, the key to brand-building
The silver lining in the bad news about content marketing
There has been a lot of bad news about content marketing in the report after report this year. But there is a silver lining, if you know where to look
New research explodes the status quo of customer service
New research supporting Jay Baer’s new book “Hug Your Haters” sheds light on dramatic new insights on customer service
The uncomfortable state of content marketing metrics
Research shows he view of content marketing effectiveness is down. Effective content marketing metrics might be getting more elusive.