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Youβre in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad youβre here. -Mark Schaefer

The badges of social proof are useful shortcuts for people to determine power and success. Is this good business or cheating?Do you have to cheat to be successful on the social web?

Social media doesn’t fit your business model? Think again. Your future might depend on it. 5 reasons you should be in social media, even if the boss says “no”

Crowd source for innovation is a vital new trend but is still not on the radar for most businesses. Here are the latest developments from leading experts
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
Google exec Peter McAvoy discusses mobile and discovering the new value propositions available to small businesses.

You must get out of the echo chamber. Here’s a personal view of how I escaped.The Anti-Blog Post to Writing Better Blog Posts.

Developing a social media policy for your company may seem simple but in fact the work could become a key element of your social media success.

If content is the new advertising, we may be in for trouble. Here are four ways out of the content marketing black hole.What comes after content marketing? Here are four ideas.

Will Facebook decline in popularity because it doesn’t put users first? What will replace Facebook?

Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.

Twitter has been changing so quickly and Twitter exec Don O’Leary explains that the innovations present opportunities for businesses of every size.

It took a leap of faith for the author to move from social media coward to the social media fray
Facebook is a spiral of envy where we compare our shiny best lives, resulting in overwhelming feelings of jealousy.

Born to Blog is an exciting new book that presents the art and science of blogging in human, actionable terms.

Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.