Receive my best posts on marketing and strategy, delivered to your inbox, free with no strings attached!
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Social media platforms are multiplying and they all depend on one thing — advertising. This creates unprecedented opportunities for marketers.
The author sees a trend of bloggers obsessing with minor aspects of social media while missing out on the real issues.

The shocking truth about Twitter Chats. Tips, tricks and time-savers
Kodak had it all. The brand, the resources, the technology,. And yet in less than a decade the company has been decimated. A case for change.
This inspiring case study shows sometimes having just five blog readers is all you need.
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Joey Strawn is a social media strategist that loves enjoying
Click here if you can’t see this video interview with Mitch Joel. Mitch Joel rocks. He really does. Â You may know him as a blogger,
Viral is something that happens, not something that is.
Questions about blogging? Here are tips and time-savers that are sure to help!
Social media success is a two-edged sword, as this example shows.
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Kacy Maxwell is a guy who loves his
There could be a hidden danger displaying your Twitter feed on our website.
Don’t look to your number of Twitter followers to build social media power. Look at RELEVANCE.
The founder of social scoring company PeerIndex discusses progress in his company, the push-back he is getting from some corners of the advertising business and social scoring trends.
Can you use Klout to help the effectiveness of your sales and marketing teams? Here’s a test case.