All Blog Posts - Schaefer Marketing Solutions: We Help Businesses {grow}

Success on the social web? It all boils down to this.

Do you want to look like a genius at your company? Walk into a meeting and say, “Future Internet Marketing success all boils down to one thing: Creativity.” If they […]

Is PR stuck on “social” and missing the bigger picture?

? How has social media changed how PR Agencies compete and serve their customers? Are they stuck on “social” and missing the bigger picture?” How has the PR business model […]

Finding the balance between personal and professional on Twitter

What is the balance between personal and professional on Twitter? How many accounts should you have?

29 Reasons Why Your Company Blog Has Stalled

By Stanford Smith, Contributing {grow} Columnist At {grow} we spend a lot of time talking (sometimes arguing) about the intersection of social marketing and smart business. In almost every […]

The 20 all-time funny Twitter bios

A hilarious list of funny twitter bios

How to save your butt when the social media bubble bursts

I am going to go on a rant. But first, while I still have my composure, allow me to tell you a short, yet relevant, story. I started my corporate […]

Want to be a social media consultant? Here’s some advice

Jay Baer was the keynote speaker at the recent Social Slam conference and I had a chance to corner him for a short video interview before one of the events. […]

The 7 Fundamentals of Starting a Company Blog

It’s more than ideas. It’s more than marketing. Starting a corporate blog is a commitment and should be carefully thought-through before executing. {grow} community member Tabatha Bourguignon told me she is starting […]

What is your strategy for social media intimacy?

By Srinivas Rao, Contributing {grow} Columnist You’ve probably heard to no end just how important relationships are in the blogosphere. The truth is in today’s age where the evolution of […]

The Five Surprising Impacts of Blog Comments

This week I received the 10,000th comment on my blog. That’s a big deal! And while this lucky commenter (who will be named at the end of the post), will […]

A classic take on social media

Note: This post was published in April, 2011 but became the target of controversy in July 2011 when I learned the person claiming to be the author was not the […]

Small businesses still grappling with social media benefits

Optimism about the economy and the use of social media pervade a new report called the Small Business Success Index, a survey sponsored by Network Solutions® and the University of […]

Four Easy Ideas to Humanize Your Brand on the Social Web

By Sidneyeve Matrix, Contributing {grow} Columnist We know that people prefer to connect with other people, not brands. Not too long ago, Mark wrote about how one of the biggest […]

Five Mega-trends: How Social Media is Transforming Government

I’ve had the honor of providing business strategy consultation recently to a UK agency and in the process became immersed in current uses of social media in government. I learned […]

Is Twitter for Everybody?

Is Twitter for everybody? This is the question that eventually gets asked by every person and every company trying Twitter for the first time. In the height of your […]