In this AI-driven world, the pace of change migfht be more profound than the change itself. In this discussion, Mark Schaefer and Jay Acunzo reveal their ideas on how to keep ahead of the marketing learning curve.
A new music video took the advertising industry by storm but if you study this marketing case study carefully, you’ll see something more than an ad. It’s a demomnstration of disruptive marketing.
A round-up of short observations including the end of blog comments, the end of a mascot, and the dangers of AI self-soothing.
Many people have been working on their brands for many years. And for many, it’s time for a change. Mark Schaefer and Amanda Russell explore the personal branding pivot.
Sure, AI is everywhere. But the biggest marketing challenges might have nothing to do with the bots!
Some futurists project we’re entering an age of AI Utopia where humans no longer work and can pursue their dreams. But a big question remains. What exactly will we do with all this free time?
New research shows that 27% of adults are using AI platforms for traditional search functions. I am getting about a dozen direct inquiries on my site from ChatGPT, and I’ve […]
Human empathy might be the most important “soft skill” in the marketing profession, but what happens to our careers when AI bots do it better?
Endless, repetitive AI content is creating a pandemic of dull. Our only hope is the genuine hope and emotional meaning that comes from the human spirit.
When you write a book called “Audacious,” it better be audacious! This is the story of the world’s first AI activated book.
Early research shows reliance on AI can lead to cognitive decline. Is this the future of humanity or returning us to humanity?
Mark Schaefer was quietly eating a meal in an Austin restaurant when an event occurred that changed his life and career. and it just might change yours, too.
Hating people on social media is so easy except when it’s not. A lesson in hate from travels to China, Russia, and beyond.
Mark Schaefer and Dana Malstaff discuss non-obvious ways to infuse humanity into our work with AI, communities, and content.
Deepseek upended the AI world. But as the smoke clears, there are positives for our AI future.
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