Six ways to make money from Empire Avenue
Have you heard of Empire Avenue? It seems to have caught fire and is the latest social media blog-darling. In short it’s networking, gaming, aggregation and social media status in […]
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Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
Finding social media success in regulated industries like banking and healthcare
I met my new friend Jeff Reed through a LinkedIn group. Jeff works as a wealth adviser for a large national company but has been hamstrung in his attempts to […]
The Business Case for Social Media Mystery
Even if you were not caught up in the Royal Wedding frenzy, if you were a breathing human being you couldn’t help but catch a glimpse of the event this […]
What is your strategy for social media intimacy?
By Srinivas Rao, Contributing {grow} Columnist You’ve probably heard to no end just how important relationships are in the blogosphere. The truth is in today’s age where the evolution of […]
Why are the “social media elite” ignoring us?
Why are the “social media elite” ignoring us? The answer may surprise you!
How social media amplifies competitive advantage
When Jay Baer speaks, I listen. In fact, the blogger and co-author of The Now Revolution is one of the smartest guys I know. But he wrote a blog post […]
Case study: How one blog post helped me get a job in social media
Antonia Harler is a friend from the {grow} community who blogged and tweeted about her challenges finding a job in social media marketing. And then, it finally happened! She has […]
Social scoring and the business case for blocking Twitter spammers
Judging by her school-issue personal photo, Twana Florance appears to be a mild-mannered, middle-aged matron from Twin Falls, Idaho. But there is no Twana Florance. Twana is probably some teenager […]
Bringing down the Twitter snobs
It seems that Mitch Joel and I are becoming the Social Media Odd Couple. I like Mitch. He’s smart. It’s just that I think he is so frequently wrong. Like […]
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