10 Profound digital marketing trends you need to know about now
The world is changing rapidly. Here is your guide to profound digital marketing trends to follow and help you remain relevant in the next few years.
Archive for the ‘Internet marketing’ Category
New Research Answers: Is Content Marketing Sustainable?
New research shows that content effectiveness declines as volume increases. Is content marketing sustainable under these conditions?
Three inspiring content monetization case studies
Content monetization can be difficult and aggravating, but it is IS possible. These three case studies demonstrate some new ideas.
The future of marketing is about embracing chaos, scaling love
New personalization technology will determine the future of marketing. Will we use it to embrace chaos and build brand love, or creep people out?
The ethics of broadcasting on Facebook Live
I was startled to learn that a private group meeting had been broadcast on Facebook Live. Is this simply an “expectation” for the future?
Is Amazon Spark primed for new social network success?
Creating a new social network is a perilous proposition but Amazon Spark may beat the odds. What marketers need to know about this new entry.
A significant content insight if you’re marketing personal services
Marketing personal services takes a human touch. People are buying you, not your content so there is an imperative to bring a human dimension to marketing.
What happens to your marketing effort when Google search goes away?
Smart speakers have become part of our lives and voice search has profound implications for marketing. What happens when Google search goes away?
Social media engagement is a lousy metric
Social media engagement is among the most popular marketing metrics. This post shows you why it may not be an indicator of business success.
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