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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The pandemic is changing lives. Listen in to this new episode of the Marketing Companion as a marketing leader from Adidas talks about how it is redefining sport, retail, and marketing.

LinkedIn spam is proliferating. Facebook is imploding (again). We look at the state of digital marketing on The Marketing Companion.

There are many disruptions comoing out of the pandemic crisis, including a new role for children in family purchasing power.

It might seem like a good time to build an app but know the risks first.

Could adding a celebrity hologram create the ultimate content marketing experience? New technology will enable this.

Cookies have been an essential part of eCommerce strategy but it is time to evolve because the consumers always win.

A big fiberglass pig sets the stage for a very happy marketing story from Mark Schaefer.

An illustration from the Marketoonist hits home as I suffered through an interminable week of robo-calls!

Experiential marketing is becoming an essential tactic. This post explains why, with seven examples.

Jim Kukral uses Major League Baseball as an example of how we need to be unskippable to gain the attention of today’s consumers.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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