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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.

Are you different from your competitors? You have two options, and maybe only one.

Online customer experience is the new word of mouth marketing. Is this part of your strategy?


2021 might seem scary but it is also the most important year in the history of marketing. Mark Schaefer tells you why.

When customers are fearful, they seek comfort and marketers should be paying attention.

Marketing and the dark web is a hot topic. Is this an opportunity or a peril for marketers?

Cookies have been an essential part of eCommerce strategy but it is time to evolve because the consumers always win.

The Uprising brought together 30 marketing thought leaders. And this is what happened next.

“Listen to our customers” is standard advice before launching any social media project but in some cases this is bad advice.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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