Welcome to the world’s most entertaining marketing podcast.

With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

What you need to know about emerging content forms

May 5th, 2015

Frenzied competition in the content marketing space is forging new content forms that open up a world of new possibilities.

Show Notes

Maybe your podcast is not a podcast

April 21st, 2015

New research reveals people are unfamiliar with podcasting and that fact may keep your podcast from reaching its full potential

Show Notes

Is social media engagement still a thing?

April 7th, 2015

Remember when social media engagement was important? Trends may indicate otherwise.

Show Notes

Four reasons why traditional book publishing is dying (and what’s next)

March 25th, 2015

A discussion of a new book publishing model and a behind the scenes look at The Content Code

Show Notes

How to change your company culture for marketing success

March 10th, 2015

Your marketing success may not depend on your budget, your strategy or your people. It might be up to your company culture. Can you change it?

Show Notes

Don’t block me bro: Internet ad blocking takes hold

February 24th, 2015

Ad blocking seems to have the advertising industry in crisis but there doesn’t seem to be a unified plan to do anything about it. Why?

Show Notes

Social Media in the workplace. Who needs it?

February 10th, 2015

Is social media in the workplace a right?

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Under-used social media platforms (and more)

January 28th, 2015

Mark Schaefer and Tom Webster dissect the latest marketing trends including including Google Glass and under-used social media platforms

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A story of Internet haters, trolls and malcontents

January 13th, 2015

How to handle Internet haters, trolls and malcontents

Show Notes

The Marketing Companion Podcast

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