Welcome to the world’s most entertaining marketing podcast.

With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

The real problem with real time marketing

July 28th, 2015

Real time marketing is one of the hottest trends around but it is also one of the most difficult tricks to achieve in business

Show Notes

The future of content marketing strategy

July 14th, 2015

In a world gone mad with content proliferation, how we go to market is being transformed. Here is the future of content marketing

Show Notes

Why Americans are secretly furious with marketers

June 30th, 2015

A new report shows how companies are mis-leading Americans. Consumers are resigned to their lies and getting furious with marketers.

Show Notes

A strategy to keep up with marketing change

June 2nd, 2015

How do you keep fresh and up to date on all the marketing change happening in our world? Mark Schaefer and Tom Webster provide their thoughts

Show Notes

Lions and Tigers and Buyer Personas … Oh My

May 19th, 2015

In this new episode of The Marketing Companion, we dissect buyer personas, The Kardashians, and the Star Trek holocracy.

Show Notes

What you need to know about emerging content forms

May 5th, 2015

Frenzied competition in the content marketing space is forging new content forms that open up a world of new possibilities.

Show Notes

Maybe your podcast is not a podcast

April 21st, 2015

New research reveals people are unfamiliar with podcasting and that fact may keep your podcast from reaching its full potential

Show Notes

Is social media engagement still a thing?

April 7th, 2015

Remember when social media engagement was important? Trends may indicate otherwise.

Show Notes

Four reasons why traditional book publishing is dying (and what’s next)

March 25th, 2015

A discussion of a new book publishing model and a behind the scenes look at The Content Code

Show Notes

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast!

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details