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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Mark Schaefer and Mathew Sweezey explore the biggest marketing ideas in 2022 and what’s coming up in the new year.

A short observation on brand preference. Think of a soft drink brand. There is a good chance you named a Coke or Pepsi product because

New uses of ChatGPT are exploding on the marketplace. Here are inspirational ideas to get you going.

Have you tried ChatGPT? You need to, and now. Your career is in the balance.

Content marketing is no longer about the content. The creator may matter more.


Launching a Web3 creator token was perilous, stressful, and educational.

I’m terrible at networking and there probably isn’t any hope for me.

I am obsessed with cataloging the times I almost died. Here are the stories.

Do you remember when Twitter was joyful? A remembrance.

BeReal is a red-hot new app. Fiona Lucas reviews it from a personal and professional perspective.

Companies are outsourcing their creative at a furious pace. Is this the Age of Freelance? Plus other short observations on the marketing world.

Status and marketing go together but in some misunderstood. ways, according to Keith Jennings and Mark Schaefer in this new podcast episode.

Everybody Writes by Ann Handley inspires us to be better through actionable and unique content ideas.

Twitter is stuck and there is only one way to save it.