Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
A million new social media jobs? Dennis Yu thinks this is probable and possible
The pandemic is driving new customer expectations for personalization and new opportunities for businesses
One of the most overlooked marketing obstacles when launching a new product is psychological switching costs. And today I have a personal story about condoms
We all want to stay relevant. Here are some ideas and some short takes from the world of marketing.
Online community is the most misunderstood concept in marketing. Here’s why.
“Never build on rented land” is a cherished content strategy idea. But is it true?
Is there any way to fix Facebook? Not without some radical surgery.
Find out how content works in the world today through this fascinating debate.
Do thought leaders always have strong personal brands? The answer might surprise you.
Here are 10 conversation starters to re-energize your marketing department.
A life in chaos doesn’t necessarily mean you have to abandon your personal branding goals.
Influencers and retail stores will have a symbiotic new relationship according to this futurist.
How does branding work in a world where nobody sees your ads any more? The customer is the marketer.
A spiky point of view has helped my brand, and it can help you too!
