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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Shopping online has become a necessity so direct to consumer sales, which bypass traditional stores, have exploded. Marketers must keep up.

We sense that human-centered marketing is the right direction, but how does it show up in the world?

When do you pull the trigger and “sell” through your content? Or, is there a strategy to selling nothing?

Distraction is the enemy of progress. Keith Jennings helps you achieve focus with these four actionable ideas
Cumulative Advantage” is the unmissable new book that will propel your ideas, business, and life into new levels of success.

Is there a formula for viral content? Does it matter? Mark and Brooke explore the strange case of Mr. Beast in this podcast episode.

Sure, experiences are important but customer outcomes matter more.

For the first time, I took a month off. What were the results of this sabbatical experiment?

Can social media heal us? After years of toxicity, this might be the big question to ask.

Mark and Brooke experiment with the most human podcast, revealing personal details of the impact of 2020 on their lives.

I’ve blogged every week for 12 years. It’s time for a short hiatus.


Director of remote work? Here’s why this the hottest job title around. And a rant from Mark!

Content creation success requires a long-term mindset.

Clubhouse is awesome and growing fast. But there are challenges for content creators.