Why the sales funnel is alive and well and living on the web
Chad Pollitt explains how the sales funnel we’ve all known is still relevant and not dead as some experts would lead you to believe.
Archive for the ‘Marketing Strategy’ Category
Snapchat engagement and other myths
Snapchat engagement levels makes the platform a red-hot target for brands. But is it real and sustainable?
Does Your Blog Deliver a Positive User Experience?
Keep visitors returning to your blog by allowing them to have a positive user experience. Linda shares some helpful tips to keep your readers happy.
Martin Lindstrom on instinct and competitive advantage
How using your instincts can help keep your business relevant in an ever-changing, fast-paced world.
Driving economic benefits from your Alpha Audience
Your most passionate fans are the key to driving economic benefits on the web. This is your Alpha Audience.
Why brand building depends on the imbalances in people’s lives
Author Martin Lindstrom reveals amazing new techniques to reveal imbalances in people’s lives, the key to brand-building
A balanced view of using Snapchat for marketing
Let’s rise above the Snapchat feeding frenzy to consider a more balanced perspective on the opportunity. Can you use Snapchat for marketing?
8 Practical applications for influence marketing
Influence marketing has become so popular is may be over-used or mis-used. To help sort it out, consider these practical applications of influence marketing
5 Ways to keep up with the avalanche of online customer feedback
Five effective ways to handle the customer feedback online you receive. Fortunately, it’s not all bad.
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