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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Influencers and retail stores will have a symbiotic new relationship according to this futurist.

Twisted reality will become a marketing opportunity and challenge as what we see as real becomes blurred.

Short takes on the influencer trend, weird content marketing, and the glory of TikTok.

Video resumes might seem like a good idea except when you think through the implications for inequality.

Have you heard of revenge travel? It might explain weird consumer trends right now.

“TikTok made me buy it” is more than a meme. It’s becoming a rallying cry for fans.

Watch each social media platform closely and you’ll see a predictable pattern emerge.

Influencer strategy must be re-imagined as young people emphasize celebrity over authority.

Gen Z trends are shaping commerce and culture. Here are 10 to consider.

A rant … Marketing needs to be more than tricking a person to click on a link.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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