Influencer crush, content marketing mush, TikTok slush
Short takes on the influencer trend, weird content marketing, and the glory of TikTok.
Short takes on the influencer trend, weird content marketing, and the glory of TikTok.
Video resumes might seem like a good idea except when you think through the implications for inequality.
Have you heard of revenge travel? It might explain weird consumer trends right now.
“TikTok made me buy it” is more than a meme. It’s becoming a rallying cry for fans.
Watch each social media platform closely and you’ll see a predictable pattern emerge.
Influencer strategy must be re-imagined as young people emphasize celebrity over authority.
Gen Z trends are shaping commerce and culture. Here are 10 to consider.
A rant … Marketing needs to be more than tricking a person to click on a link.
The most human commercial ever? Lessons for the new marketing era.
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