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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Marketing legend Sandy Carter gives her take on Web3 and beyond.

Have you considered how HR, Purchasing, and Transportation are part of the marketing budget?

How would I adjust my career if I were starting over?

Civil activism and marketing make for uncomfortable yet unavoidable partners. Mark Schaefer and Brooke Sellas discuss this thunderous trend.


Trader Joe’s is a shopping cult. But the strategy behind this success will shock you!

Working yourself sick is never a good idea, except when it is.

Are you doing a little better each year? Marketing iteration may be a path of obsolescence.

On the new episode of The Marketing Companion, Mathew Sweezey and I tackle 15 popular marketing trends in 45 minutes. Going into a new year,

I launched a creator crypto token on Rally.io called $RISE and I’ve already learned a lot of hard lessons.


There is a weird relationship between creativity and money. In fact, it’s probably not what you think at all.

What marketing world are you living in today? … and other observations from Mark Schaefer.

The author signed up to be a football coach. Little did he know it was a marketing job!

Don’t miss out! Here are the 10 best marketing blog posts of 2021!