Marketing research is in jeopardy. A WSJ report says that people won’t respond to polls any more. What are the implications for our businesses when we can’t count on marketing research?
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Sally Miller shares how Mark Schaefer’s book “Marketing Rebellion” inspired her to a new approach in her online marketing.
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In a world of constant change, businesses require a new kind of adventurous and patient marketing leader to succeed.
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A point of differentiation has to be something better than just being normal and correcting past mistakes.
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There is a belonging crisis in our world. Is there a role for business as a solution? Is there a business case for belonging?
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Online retailer Everlane is organizing and acting like a non-profit.Is this a glimpse of the future of marketing and business?
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The new EU copyright law is going to extend to content creators everywhere in the world. Here is what you need to know.
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Selling business books is extremely difficult. The author shares his book marketing insider tips that helped “Marketing Rebellion rise to the top of the charts.
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This agency founder refers to her customers as “our people.” There is tremendous power in that idea and implications for great marketing.
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Your spammy seven-figure business plan, and all of the social media videos, posts, LinkedIn requests, and cold emails DO NOT WORK. Please stop.
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In a world with declingin loyalty, we need to find some strategies to create content with emotional impact
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A recent post from SXSW showed that big brands are struggling to connect to the Marketing Rebellion
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What is the future of social media? It’s difficult to say becuase of the social media shakeout described in this article and podcast episode.
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This small market baseball team was a perennial failure until Jesse Cole turned the Savannah Bananas into a marketing rebellion of his own.
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Seth Godin is a brilliant marketer and a superb writer, but his new book made me squirm.
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