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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Gaining first mover advantage is a popular social media strategy but it doesn’t work.

“What is the difference between marketing versus branding?” a young person asked. Here is an answer.

A big fiberglass pig sets the stage for a very happy marketing story from Mark Schaefer.

Servant leadership is not a new principle but it is newly-relevant in a world where marketers strive for relevancy.

It’s not an influencer scam. It’s popularity, and it matters.

[podcast_player] A few weeks ago, my friend Jay Baer and I started reminiscing about the last ten years. Can you believe we’re at the end

New to AI and looking to deploy it in your business? We dissect four easy ways to invest in Artificial Intelligence (AI) in 2020 in beyond.

Monetizing a personal brand is one of the most misunderstood strategies on the social web. This article brings truth and clarity to the subject.

New year, new decade and a chance to streamline your marketing!

Mark Schaefer lists the ten best blog posts of 2019 based on reader page views.

Your smartphone is revealing your personal life to thousands of companies. Here’s how to protect your privacy.
Networking at a social event may seem daunting but here are some tips to help you stay cool.

It’s time for marketing megatrends! Here are six thought-provoking ideas about the future.

My favorite marketers have a common trait and it is something that cannot be faked.

This post explores the three market disciplines that should be at the core of any marketing strategy.