Welcome to the world’s most entertaining marketing podcast.

Note: Beginning in 2026, The Marketing Companion has a new owner and host, Sandy Carter. The podcast will continue to offer the brightest ideas in marketing today and will remain on the same site where you enjoy podcasts today. New episodes of the podcast are available on Sandy’s website.

The archive of past shows hosted by Mark Schaefer over nearly 13 years will remain here.

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

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Reviews

Could not be better, two intriguing and thought-provoking minds who possess the perfect balance of intellect and entertainment – Rany Bowden

The marketing podcast equivalent of a Snicker’s bar wrapped in bacon. Satisfying, intreating, and leaves you wanting more. – Rosemary O’Neil

Mark & Tom live up to the podcasting holy trinity: educate/inform/entertain – Jamie Wallace

What’s a pod cast? – Mark’s mother?

The newly emerging relevance of Snapchat

Snapchat has made all the right moves. Until now.

What are the top marketing jobs and job skills post-COVID?

The pandemic has changed the world and marketing jobs along with it. What's next for marketing employment?

The funny side of marketing with @ScottMonty and @TimWasher

Explore the funny side of marketing with Scot Monty and Tim Washer.

Cancel culture and the rapid escalation of purpose-driven marketing

Purpose-driven marketing is among the hottest topics right now and it is entering a new phase of urgency.

Tom Peters’ profound and unexpected advice to the marketing community

Tom Peters is a legend and has dispensed advice for decades. But his final words on marketing surprised even him.

How to fix marketing NOW with Raja Rajamannar

MasterCard CMO Raja Rajamannar is stirring up the marketing world and he brings his vision to The Marketing Companion.

Dissecting 10 mind-blowing Gen Z trends

Gen Z trends are shaping commerce and culture. Here are 10 to consider.

A rant: Marketing means rolling up your sleeves and doing something

A rant ... Marketing needs to be more than tricking a person to click on a link.

What happens when “being great” isn’t enough?

We're all working as hard as we can. Are we at a point where even being great isn't enough? What's next?